TikTok is a largely untapped source of great resources and content. The platform has already provided me with countless new ideas, tools and resources.
TikTok enables creators to quickly and easily create and upload short videos. TikTok content can be quicker to create than a carefully edited blog article and lighter in resources than a curated and composed Instagram post. TikTok content can even be ugly – the message in the TikTok video is what is key. As a result, the content is authentic, fresh, easy to consume — and highly-valuable, if you’re following the right accounts.
This article isn’t about trying to convince you to join TikTok (even though I think you should). The abundance of content you can discover on any topic speaks for itself. This is my curated list of TikTok accounts that you need to be following if you’re a designer or marketer:
Madeline Mann
Career Advice & Motivation
Madeline was one of the first TikTok resources I followed. Every single post has valuable insight. Madeline gives real advice on job applications and your career.
This is probably my favourite TikToker and resource. She packs an amazing amount of information into these 60-second videos – energetic, extremely helpful, personable.
@selfmademillennial Don’t let this moment pass you up! More tips in comments. ##business ##businesschallenge ##career ##jobtips ##lifehack ##lifehacks ##youshouldknow
♬ original sound - selfmademillennial
@selfmademillennial This is so worth it. Get that interview! ##advice ##career ##jobsearch ##youshouldknow ##work ##worklife ##business ##lifehack ##lifehacks ##jobs
♬ original sound - selfmademillennial
Jacob Manfred
Photography tips & inspiration
For amazing photography, video and inspiration for your own work.
Showing a lot of behind the scenes too. If you’ve ever wondered “how did they shoot that?” you might find your answers – and they make it look so simple. I can’t wait to try these when we can access the studio again (post-quarantine of course).
Broken Unicorn
Product design & user experience (UX)
@brokenunicorn16 Up your communication game 💁🏻♂️ ##businesstips ##WerkItFromHome ##ux ##businessmajor ##collegehacks ##lifehacks ##freelifeadvice ##advice ##koreanman ##kpop
♬ You - Petit Biscuit
Sarah / mckinleymedia
Design & branding
Sarah gives simple and straightforward tips and advice for branding, colour schemes and more.
@mckinleymedia The BEST resource for designers ##graphicdesigner ##mockup ##designtips ##graphicdesigntips
♬ Break Ya Back - Lucas Coly
Lindsay Scholz
Design & Branding
Another great freelancer to follow providing tips and advice.
@lindscholz You deserve to succeed 💃 Tell me about your ##creativebiz! ##branddesigner ##bizowner ##biztip ##smallbiz ##creativepreneur ##creativeentrepreneur ##empower
♬ Sunset Lover - Petit Biscuit
@lindscholz You deserve to succeed 💃 Tell me about your ##creativebiz! ##branddesigner ##bizowner ##biztip ##smallbiz ##creativepreneur ##creativeentrepreneur ##empower
♬ Sunset Lover - Petit Biscuit
grantfwilkinson
Marketing & E-commerce
Boost sales on your e-commerce store? Hell yeah! Lots of amazing tips and strategies to help you improve your online store.
@grantfwilkinson No reason you can’t find a remote job! ##remotework ##remotejobs ##workfromhome ##workfromhomelife ##jobtips
♬ Vibe (If I Back It Up) - Cookiee Kawaii
@grantfwilkinson Get inspired for your marketing ##digitalmarketing ##marketingtips ##marketing ##marketingplan
♬ Lady - Hear Me Tonight - Modjo
Munopiaportraits
Photography inspiration & tips
Great tips on shooting and editing photos.
@munopiaportraits ##creative At home Product & stock photo idea ##productphotography ##phototutorial ##photomagic ##behinthescenes ##photographersoftiktok ##phototips
♬ In The End - Mellen Gi Remix - Tommee Profitt
@munopiaportraits Try this and let me know how it goes! ##photomagic ##photographersoftiktok ##phototutorial ##photograhy101 ##photographytricks ##photoshoot ##photographer
♬ original sound - munopiaportraits
Gerry
Digital marketing
A wide range of tips and resources on marketing and business. Gerry has over 140K followers on TikTok – and with good reason.
@gerardo_perez Super underused, but its good to see how your quality compares to your competition 🥊 ##business ##marketing ##advertising ##fbads ##tips ##tricks
♬ iSpy (feat. Lil Yachty) - KYLE
@gerardo_perez Illustrations are clutch for creating sleek content 📸 ##business ##marketing ##branding ##design ##socialmedia ##content ##website ##tips ##tricks
♬ hot girl bummer - blackbear
Goli
Motivation & productivity
Real-talk from this ex-lawyer on productivity and motivation. Very useful!
@lessonsfromaquitter Here’s a crazy thought ##mindset ##selfcare ##successmotivation ##happiness
♬ original sound - lessonsfromaquitter
filip
Business & Marketing
Filip claims “I will help you get better at marketing” – and they deliver (arguably with too many claps 👏)
wavewyld
Branding & Business Tips
有村泰志 / ArimuraTaishi
Animation, music & fun!
This one is just plain fun. I love the cute animations set to music. Take a break with this wholesome light-hearted entertainment.
